CREATIVE DIRECTION

About

Andrew Watson Room.JPG
 

Hello!

I’m Andrew and welcome to my ABOUT page!

It’s about years and years of experiences in all sorts of different and wonderful agencies in the UK, Netherlands and USA. It’s about all the amazing people I’ve worked with conceiving and executing award-winning campaigns, activations and experiences.

But that’s not the end of this ABOUT page (phew). Read on and hear about the world’s first global AR scavenger hunt, inspiring people all over the globe to dunk cookies in milk, dancing at traffic lights, transatlantic high fives, explaining why a car is not a car and making massive sneakers out of wood.

Wait, this ABOUT page isn’t done yet. Stick around and read about about a dusty Russian vodka brand reclaiming its crown, Winston Churchill’s favourite brandy reconnecting with its past and a small but authentic Japanese sneaker brand taking ownership of its roots and competing with the big kids.

Wow, this is the ABOUT page that keeps on giving - hold tight, you are about to be literally engulfed by a summary that explains how, whatever the brand, category, budget or brief, I bring enthusiasm and big ideas. How I work with and lead teams to deliver their best, present to clients with clarity and confidence, and steer productions conscientiously.

This is about the end of my ABOUT page. It was great, wasn’t it?

You can email me at watsonamac@gmail.com